Book directly branding

Why listings appear under the book directly brand

You will notice your listings appear under the Book Directly brand.

What is Book Directly

Book Directly is an Uplisting brand. Rather than displaying Uplisting on any guest-facing pages, instead, we use the more guest-friendly Book Directly brand.

Why do my listings appear under Book Directly

1. You have less than 20 properties

Google allow you to use your own logo and brand if you have over 20 properties. If you have less than 20 properties, you will fall under the Book Directly brand for the time being. Google do have plans to reduce this limit, however, there is no timeline when this will be.

2. You have more than 20 properties

Google allow you to use your own logo and brand if you have over 20 properties. However, the process is manual. We do not currently support you using your own logo, however, when we have the facilities in place to do so, we will reach out. There will be a set-up fee due to the manual nature of connecting to your own brand.

What does the Book Directly branding look like?

Here are a few examples of where guests will see the Book Directly logo.

1. On the Google Travel search page
2. On your Google listing page
3. On the Uplisting booking pages

Book Directly logo on the Google Travel search page

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Book Directly logo on your Google listing page

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Book Directly logo on the Uplisting booking pages

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Updated on: 12/05/2026